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{Podcast 005} Alana Deukett: ethical shoe designer and Luludu founder

Alana Deukett Luludu

Deeply compassionate. Extraordinarily self-aware. Courageous and determined. A master at following her heart. A visionary fuelled by the desire to make the world a better place.

This is how I would describe Alana Deukett, founder of Luludu, a business dedicated to creating beautiful, ethical shoes and home-wares.

I love Alana’s story because it’s one of bravery, strength and trust. Stuck in a passion-less job, frustrated and confused by the current system, Alana decided her world needed to change.

Not knowing why, just knowing that she had to, she packed up her bags and moved to Byron Bay,¬†trusting that the answers would come if she just stayed true to her heart. Continue Reading →